• Sale! Replenish Cleanser

    Replenish Cleanser

    Original price was: £28.60.Current price is: £22.00.

    Free from sulfate surfactants, parabens & silicones
    It’s a nourishing cleanser that cleanses damaged & treated hair
    It cleanses treated, damaged or fragile hair and strengthens the hair fibre
    Replenish Cleanser is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
    The formula with Hydrolyzed Soy Protein smoothens the hair fibre.

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  • Sale! Replenish Conditioner

    Replenish Conditioner

    Original price was: £33.35.Current price is: £24.00.

    Free from parabens & silicones
    It’s a conditioner for damaged hair that strengthens the hair fibre & seals the cuticle
    It strengthens the hair fibre and seals the cuticle
    Replenish Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
    The non-overburdening formula with Panthenol leaves the hair soft, shiny and manageable.

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  • NEW Sale! screenshot 2025 09 05 at 17.35.39screenshot 2025 09 05 at 17.19.42

    Replenish Limited Edition Gift Set 2025

    Original price was: £60.15.Current price is: £50.00.

    Discover the new Authentic Beauty Concept Limited Edition Set for 2025

    Premium gift tin box with a vibrant design by WOUF, featuring Replenish Cleanser, Conditioner duo & Scrunchie

    The set contains

    1x Authentic Beauty Concept Replenish Cleanser 300 ml and

    1x Authentic Beauty Concept Replenish Conditioner 250 ml.

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  • Sale! Replenish Spray Conditioner

    Replenish Spray Conditioner

    Original price was: £34.40.Current price is: £24.00.

    Free from parabens & silicones
    It’s a leave-in spray conditioner for damaged hair
    It nourishes damaged & treated hair
    The sprayable consistency is non-overburdening, yet leaves the hair soft & shiny. Stearamidopropyl Dimethylamine is a lightweight detangling agent.

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  • Sale! Sensorial Cream Scrub – abc_sensorial_cream_scrubSensorial Cream Scrub – ABC-Sensorial-Scrub-Cream

    Sensorial Cream Scrub

    Original price was: £41.70.Current price is: £34.00.

    It’s a gently-exfoliating creamy scrub for scalp, body & face

    Free from silicones & artificial colourants
    For scalp, body & face
    Detoxifying scrub that removes impurities & residues
    Gently exfoliates scalp and skin leaving it deeply cleansed
    Balances the moisture level of the skin
    The rich formula with apricot kernels, chia and walnut shell, gently exfoliates scalp and skin leaving it deeply cleansed. It balances the moisture level of the skin.

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  • Sale! Shaping Cream – ABC-Shaping-CreamShaping Cream – ABC-Shaping-Cream-features

    Shaping Cream

    Original price was: £30.80.Current price is: £24.00.

    Free from artificial waxes
    It’s a styling cream with flexible hold without overburdening
    It helps to dress out and defines natural textures and lived in looks. It gives shapeable flexible hold and accentuates the natural hair structure without overburdening
    With heat protection up to 230°
    Created with natural Japan Wax, Shea Butter and an ECOCERT® emollient.

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  • Sale! Solid Pomade

    Solid Pomade

    Original price was: £28.60.Current price is: £22.00.

    Free from artificial waxes and artificial colourant
    It’s a solid, yet flexible pomade for medium hold & shine
    It gives moldable texture, flexible control and holds style in place
    A special combination of emulsifying agents and Glycerin leads to a medium hold pomade with a light shine finish.

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  • Sale! Strong Hold Spray

    Strong Hold Spray

    Original price was: £28.60.Current price is: £22.00.

    Free from silicones & parabens
    It’s a hairspray with strong hold & long lasting control
    It gives strong hold and long lasting control, while it’s fast drying and brushes out easily
    With heat protection up to 230°
    The combination of the film forming polymer Octylacrylamide/ Acrylates/Butylaminoethyl Methacrylate Copolymer with a fine spray system gives an invisible and long lasting fixation.

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  • Sale! Working Hairspray

    Working Hairspray

    Original price was: £28.60.Current price is: £22.00.

    Free from silicones & parabens
    It’s a hairspray with flexible hold & workable finish
    The fast drying formula for a natural look ensures great workability and helps to protect against humidity Benzophenone
    4 helps to protect against UV-rays.
    With heat protection up to 230°
    Complementary film formers combined with the ECOCERT® emollient Isopropyl Myristate give natural, pliable style control.

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