• NEW Sale! screenshot 2025 09 05 at 17.41.44screenshot 2025 09 05 at 17.19.42

    Amplify Limited Edition Gift Set 2025

    Original price was: £60.15.Current price is: £50.00.

    Discover the new Authentic Beauty Concept Limited Edition Set for 2025

    Premium gift tin box with a vibrant design by WOUF, featuring Amplify Cleanser, Conditioner duo & Scrunchie

    The set contains

    1x Authentic Beauty Concept Amplify Cleanser 300 ml and

    1x Authentic Beauty Concept Amplify Conditioner 250 ml.

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  • Sale! nour condblondme bond repair nourishing conditioner 250110

    BLONDME Bond Repair Nourishing Conditioner 250ml

    Original price was: £22.95.Current price is: £18.00.
    • Bond repair nourishing conditioner – helps to nourish and detangle the hair
    • Smooths the hair surface – for silky soft results
    • Helps seal and smooth the surface of porous hair – reduces frizz
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  • Sale! nour maskBLONDME Bond Repair Nourishing Mask 200ml – blondme-bondfinity-deep-repair-mask___250128-2

    BLONDME Bond Repair Nourishing Mask 200ml

    Original price was: £22.45.Current price is: £18.00.

    Repairs damage equivalent to two lightening services in one use, hydrates deeply and enhances manageability. Leaves blonde hair soft, smooth and with a radiant shine.

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  • Sale! BLONDME Bond Repair Purple Conditioner 250ml – Purple-Conditionerblondme bond repair purple spray conditioner 250110 (1)

    BLONDME Bond Repair Purple Conditioner 250ml

    Original price was: £22.95.Current price is: £22.00.

    This product smooths hair and combats frizz while making detangling and styling effortless. It enhances brilliant shine and neutralises yellow undertones for a radiant, polished look.

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  • Sale! purple maskblondme bond repair purple mask 250128 (1)

    BLONDME Bond Repair Purple Mask 200ml

    Original price was: £24.45.Current price is: £20.00.

    Achieve a cool, bright blonde with this bond-repairing, anti-brass formula. It neutralises yellow tones, strengthens and deeply nourishes hair for softness and shine, while taming frizz for a sleek, salon-perfect finish. Vegan and sulfate-free, it keeps your blonde vibrant and healthy.

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  • Sale! purple spray condblondme bond repair purple spray conditioner 250110

    BLONDME Bond Repair Purple Spray Conditioner 150ml

    Original price was: £22.95.Current price is: £22.00.

    Bring a silver shine to your blond, while eliminating unwanted tones and making it easier to detangle your hair. Bond Repair Purple Spray Conditioner is a pigmented leave-in treatment that removes warmth or yellow undertones in cool or polar blondes. It facilitates detangling, improving combability, and it adds a silver shine to the hair.

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  • Sale! repair maskBLONDME Bondfinity Deep Repair Mask 200ml – blondme-bondfinity-deep-repair-mask___250128

    BLONDME Bondfinity Deep Repair Mask 200ml

    Original price was: £24.45.Current price is: £24.00.

    The BLONDME BondFinity Mask repairs and strengthens damaged blonde hair, rebuilding inner bonds with BondFinity Technology. It deeply nourishes, reduces breakage, and enhances softness, shine, and elasticity. This hydrating treatment smooths and detangles for easy manageability. Use 1-2 times weekly after BLONDME BondFinity Shampoo and follow with BLONDME BondFinity Leave-In Treatment for maximum repair and protection

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  • Sale! repair oilBLONDME Bondfinity Deep Repair Oil 50ml – blondme-bondifity-deep-repair-oil___250110-1

    BLONDME Bondfinity Deep Repair Oil 50ml

    Original price was: £22.95.Current price is: £18.00.

    The BLONDME BondFinity Leave-In Treatment repairs and strengthens blonde hair with BondFinity Technology, sealing split ends and reducing breakage for a healthier, radiant finish. Its lightweight, non-greasy formula adds softness, shine, and heat protection, keeping blonde hair smooth and protected. Suitable for all blonde hair types, apply a few drops to damp or dry hair for instant nourishment. Pair with BLONDME BondFinity Deep Repair Mask for the ultimate blonde restoration.  Strengthen, smooth, and shine.

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  • Sale! authentic beauty concept Glow Conditioner for coloured hairauthentic beauty concept Glow Conditioner for coloured hair in shower

    Glow Conditioner

    Original price was: £33.35.Current price is: £24.00.

    Free from parabens & silicones
    It’s a conditioner that preserves the colour and helps to moisturize the coloured hair
    It preserves the colour and moisturises the coloured hair
    Glow Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
    Glyceryl Stearate adds a soft and smooth product appearance.

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  • Sale! screenshot 2025 09 05 at 17.19.14screenshot 2025 09 05 at 17.19.42

    Glow Limited Edition Gift Set

    Original price was: £60.15.Current price is: £50.00.

    Discover the new Authentic Beauty Concept Gift Set. 

    Premium gift tin box with a vibrant design by WOUF, featuring Glow Cleanser, Conditioner duo & Scrunchie.

    The set contains

    1x Authentic Beauty Concept Glow Cleanser 300 ml and

    1x Authentic Beauty Concept Glow Conditioner 250 ml.

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  • Sale! Glow Spray Serum – authentic-beauty-concept-glow-spray-serum-200ml-3Glow Spray Serum – authentic-beauty-concept-glow-spray-serum-200ml-1

    Glow Spray Serum

    Original price was: £42.75.Current price is: £28.50.

    It’s a multi-benefit sprayable hair serum:

    Free from parabens & silicones
    It’s a multi-benefit sprayable serum
    It preserves coloured hair and enhances colour longevity
    With heat protection up to 230°C
    Provides intense shine and protects hair from negative effects of UV-exposure
    This serum with a UV-Protection Booster shields hair from damage caused by sun exposure. It’s enriched with Deep Sea Water Ferment and Ruby Algae, known for reinforcing the hair fibre and protecting hair against pollution.

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  • Sale! screenshot 2025 09 05 at 17.32.17screenshot 2025 09 05 at 17.19.42

    Hydrate Limited Edition Gift Set 2025

    Original price was: £60.15.Current price is: £50.00.

    Discover the new Authentic Beauty Concept Limited Edition Set for 2025

    Premium gift tin box with a vibrant design by WOUF, featuring Hydrate Cleanser, Conditioner duo & Scrunchie

    The set contains

    1x Authentic Beauty Concept Hydrate Cleanser 300 ml and

    1x Authentic Beauty Concept Hydrate Conditioner 250 ml.

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  • Sale! K18 Leave-in molecular repair hair mask – UK200039224_K18K18 Leave-in molecular repair hair mask – UK200039223_K18_4

    K18 Leave-in molecular repair hair mask

    Price range: £8.20 through £54.00

    Reverse hair damage with the K18 Leave-in Molecular Repair Hair Mask, a leave-in treatment mask designed to restore the hair in just four minutes.
    For all hair types.

    Bleach + Colour
    Heat
    Chemical Services
    Mechanical Styling

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  • Sale! Rehab- Advanced Split End Therapy – rehab_1Rehab- Advanced Split End Therapy – rehad-plat

    Rehab- Advanced Split End Therapy

    Original price was: £27.00.Current price is: £24.00.

    ghd Rehab Advanced Split End Therapy Nourishing Hair Treatment – Seal Split Ends For Up To Ten Washes, Repair and Strengthen with ghd Heat Protect System

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  • NEW Sale! screenshot 2025 09 05 at 17.35.39screenshot 2025 09 05 at 17.19.42

    Replenish Limited Edition Gift Set 2025

    Original price was: £60.15.Current price is: £50.00.

    Discover the new Authentic Beauty Concept Limited Edition Set for 2025

    Premium gift tin box with a vibrant design by WOUF, featuring Replenish Cleanser, Conditioner duo & Scrunchie

    The set contains

    1x Authentic Beauty Concept Replenish Cleanser 300 ml and

    1x Authentic Beauty Concept Replenish Conditioner 250 ml.

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