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Discover the new Authentic Beauty Concept Limited Edition Set for 2025
Premium gift tin box with a vibrant design by WOUF, featuring Hydrate Cleanser, Conditioner duo & Scrunchie
The set contains
1x Authentic Beauty Concept Hydrate Cleanser 300 ml and
1x Authentic Beauty Concept Hydrate Conditioner 250 ml.
A colour-safe, protective shampoo to maintain hair health + strength
A colour-safe, pH-optimized shampoo with the patented K18PEPTIDE™ to effectively cleanse while maintaining hair health and protecting hair from damage. pH-optimized formula helps reduce excess swelling of the hair cuticle during washing to help prevent frizz, preserve colour, and enhance shine. Scalp microbiome-friendly and gentle enough to use every time you cleanse.
A colour-safe clarifying shampoo formulated with K18PEPTIDE™.
A colour-safe clarifying shampoo with skincare-inspired ingredients + microdosed with the patented K18PEPTIDE™ to nourish hair while removing buildup for a clean, healthy hair canvas.
For up to 3x faster⁸ high-definition results:
Our most awarded straightener with:
• 3x faster² styling
• One stroke high-definition results that last 24hrs³
• 2x less frizz, easy-glide styling⁷ and up to 85% more shine⁸
• Optimum styling temperature 185˚C
• Includes exclusive accessories (worth £65)
The first 2-in-1 wet to dry hot air styler¹
Transforms hair from wet to styled
No heat damage³
Includes luxury vanity case², ghd the All Rounder paddle brush and ghd Sleek Talker styling oil (worth £161)
Our 1st professional hot brush
• Tames and smooths dry hair quickly & effortlessly
• The brush that broke the internet
• Includes exclusive accessories (worth £65)
Free from sulfate surfactants, parabens & silicones
It’s a nourishing cleanser that cleanses damaged & treated hair
It cleanses treated, damaged or fragile hair and strengthens the hair fibre
Replenish Cleanser is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
The formula with Hydrolyzed Soy Protein smoothens the hair fibre.
Discover the new Authentic Beauty Concept Limited Edition Set for 2025
Premium gift tin box with a vibrant design by WOUF, featuring Replenish Cleanser, Conditioner duo & Scrunchie
The set contains
1x Authentic Beauty Concept Replenish Cleanser 300 ml and
1x Authentic Beauty Concept Replenish Conditioner 250 ml.
It’s a gently-exfoliating creamy scrub for scalp, body & face
Free from silicones & artificial colourants
For scalp, body & face
Detoxifying scrub that removes impurities & residues
Gently exfoliates scalp and skin leaving it deeply cleansed
Balances the moisture level of the skin
The rich formula with apricot kernels, chia and walnut shell, gently exfoliates scalp and skin leaving it deeply cleansed. It balances the moisture level of the skin.
Bio-Renew EGF Cell Repairing Facial Peel
1 × £104.00 
Brighten + Glow Elevated Essentials Set
2 × £110.00 
Petite Smudge Brush #307
1 × £26.00 
Oil Free Tinted Primer - Medium Deep 30ml
1 × £54.00 
Retinol + Resurfacing Serum 30 ml
2 × £67.20 
Dual Brow/Liner Brush #309
5 × £26.00 
Cool Glow Cleanser
1 × £24.00 
Brighten + Glow Travel Set
5 × £64.00 
Champagne Highlight Duo
1 × £49.00 
Volumising Mascara
2 × £28.00 
Angled Definer Brush #302
5 × £26.00 
Bio-Renew EGF Neck Cream
1 × £99.00 
Night Repair Power Duo
1 × £50.40 
Cosmic Blow-Dry Jelly
1 × £24.00 
Bare Cleanser
2 × £24.00 
Liquid Ink Black 2,5 ml
1 × £26.00 
BLONDME Bond Repair Purple Shampoo 300ml
1 × £18.00 
Gentle Makeup Remover Wipes
1 × £26.00 
Brightening Polish 60 ml
4 × £40.00 
Contour/Highlight Brush #107
1 × £40.00 
Hydrate Cleanser
1 × £24.00 
Airy Texture Spray
1 × £26.00 
HA-Revive Hyaluronic Mist 118 ml
1 × £36.80 
ghd Cherry Chic Limited Edition Deluxe Gift Set
1 × £420.00 
Glow Cleanser
1 × £24.00 
Makeup Blender Sponge + Travel Case
1 × £22.00 
Oil Free Tinted Primer - Deep 30ml
1 × £54.00 
Bio-Renew EGF Drops 30ml
3 × £128.00 
Oil Free Tinted Primer - Medium 30ml
1 × £54.00 
Amplify Mousse
1 × £26.00 
Dual Fiber Face Brush #104
1 × £43.00 
Detail Shader Brush #306
1 × £26.00 
Flat-top Kabuki Traveller Brush #106
1 × £39.00 
Hydrating Primer
1 × £44.00 
Clarify + Balance Travel Set
1 × £64.00 
Lash Lengthening Mascara Black 8 ml
1 × £28.00 Subtotal: £3,053.60
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