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Discover the new Authentic Beauty Concept Limited Edition Set for 2025
Premium gift tin box with a vibrant design by WOUF, featuring Amplify Cleanser, Conditioner duo & Scrunchie
The set contains
1x Authentic Beauty Concept Amplify Cleanser 300 ml and
1x Authentic Beauty Concept Amplify Conditioner 250 ml.
The BLONDME Brightening Shampoo enhances blonde tones, neutralises yellow hues, and strengthens with bonding technology. Its lightweight, non-drying formula gently cleanses while leaving hair soft, smooth, and full of shine. Perfect for natural, highlighted, or bleached blondes, it keeps your colour salon-fresh between appointments. Pair with BLONDME Brightening Conditioner for the ultimate blonde care routine.
Washes hair and cleans the scalp, Strengthens the hair fibre while adding shine and volume, leaves hair soft while neutralises yellow undertones in your hair
Free from sulfate surfactants & silicones
It’s a nourishing cleanser with violet sweet potato extracts that neutralise unwanted yellow tones
Low sensitising purple pigments neutralise unwanted yellow tones and enhance the hair’s natural highlights for a refreshed, radiant glow.
Sweet Potato Extract is often used as soothing and conditioning agents. Purple sweet potatoes are high in anthocyanins, which are antioxidants known to reduce inflammation. Its extract is violet and often used as natural food colourant.
Build and blend with three mineral eyeshadow palettes, each containing eight velvety-smooth, talc-free, antioxidant-rich vibrant mattes and metallics for all-day wear.
Free from sulfate surfactants, silicones & parabens
It’s a cleanser that preserves the colour
It preserves the colour, moisturises and seals the cuticle
Glow Cleanser is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
The efficacy of Cationic Guar improves the ease of combing and helps to leave the hair soft and shiny.
Discover the new Authentic Beauty Concept Gift Set.Â
Premium gift tin box with a vibrant design by WOUF, featuring Glow Cleanser, Conditioner duo & Scrunchie.
The set contains
1x Authentic Beauty Concept Glow Cleanser 300 ml and
1x Authentic Beauty Concept Glow Conditioner 250 ml.
Free from sulfate surfactants, parabens & silicones
It’s a transparent cleanser that moisturizes normal to dry or curly hair
It moisturises normal to dry or curly hair and brings back elasticity and bounce
Hydrate Cleanser is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
Sodium C14-16 Olefin Sulfonate is the substitute for sulfates and cleanses the hair while providing a rich, caring foam.
Discover the new Authentic Beauty Concept Limited Edition Set for 2025
Premium gift tin box with a vibrant design by WOUF, featuring Hydrate Cleanser, Conditioner duo & Scrunchie
The set contains
1x Authentic Beauty Concept Hydrate Cleanser 300 ml and
1x Authentic Beauty Concept Hydrate Conditioner 250 ml.
A colour-safe, protective shampoo to maintain hair health + strength
A colour-safe, pH-optimized shampoo with the patented K18PEPTIDEâ„¢ to effectively cleanse while maintaining hair health and protecting hair from damage. pH-optimized formula helps reduce excess swelling of the hair cuticle during washing to help prevent frizz, preserve colour, and enhance shine. Scalp microbiome-friendly and gentle enough to use every time you cleanse.
Discover the new Authentic Beauty Concept Limited Edition Set for 2025
Premium gift tin box with a vibrant design by WOUF, featuring Replenish Cleanser, Conditioner duo & Scrunchie
The set contains
1x Authentic Beauty Concept Replenish Cleanser 300 ml and
1x Authentic Beauty Concept Replenish Conditioner 250 ml.
Replenish Conditioner
1 × £24.00 
Hydra-Bright Vitamin C Drops 30ml
1 × £117.00 Glow Cleanser
1 × £24.00 
Radiant Spa Day Kit
1 × £47.20 
GlyPro AHA Resurfacing Cleanser 200 ml
1 × £43.20 
Travel Size Hydra Bright AHA Cleanser
1 × £13.60 
Treatment Room Mask Brush - Large
1 × £8.00 
Dual Fiber Face Brush #104
1 × £43.00 
Hydrate Intense Treatment
1 × £36.00 
Flat-top Kabuki Traveller Brush #106
1 × £39.00 
Curls Gone Wild
1 × £22.00 
Replenish Rich Cream Mask (New for 2025)
1 × £38.00 
Soothing Gel Mask
1 × £43.20 Subtotal: £498.20
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