Showing 49–64 of 82 results

    • Sale!

      Hydrate Cleanser

      Original price was: £27.75.Current price is: £27.00.

      Free from sulfate surfactants, parabens & silicones
      It’s a transparent cleanser that moisturizes normal to dry or curly hair
      It moisturises normal to dry or curly hair and brings back elasticity and bounce
      Hydrate Cleanser is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
      Sodium C14-16 Olefin Sulfonate is the substitute for sulfates and cleanses the hair while providing a rich, caring foam.

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    • Sale!

      Hydrate Conditioner

      Original price was: £32.40.Current price is: £30.00.

      Free from parabens & silicones
      It’s a conditioner that moisturizes normal to dry or curly hair
      It moisturises normal to dry or curly hair and brings back elasticity & bounciness
      Hydrate Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
      Allow the daily luxury to enjoy healthy looking hair.

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    • Sale! Three Hydrate Curl Enhancer are displayed on a curved platform: a hydrate curl enhancer jar, a spray bottle, and a tube, arranged from left to right, against a neutral background.

      Hydrate Curl Enhancer

      Original price was: £37.60.Current price is: £35.00.

      It’s a lightweight leave-in gel with flexible hold which enhances curl definition, reduces frizz, and provides humidity protection.

      Free from parabens & silicones
      It’s a curl definer with no crunch effect
      Helps protect hair from humidity impact
      Deeply hydrating the hair
      The nourishing formula provides medium hold for waves, curls and coils.

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    • Sale! A cylindrical jar of Hydrate Intense Treatment for dry and textured hair, labeled with product benefits and its vegan, silicone-free formula, against a plain, light background.A jar of Hydrate Intense Treatment cream with a swoosh of white cream spilled in front, placed on a light gray background. The jar is pale blue with minimalist black and white text.

      Hydrate Intense Treatment

      Original price was: £40.50.Current price is: £40.00.

      It’s an intensely hydrating treatment mask that increases manageability and enhances natural shine.
      Free from parabens & silicones
      It’s an intense nourishment
      Enhances the natural shine
      Reduces frizz and defines curls
      The rich formula deeply moisturizes and increases manageability, leaving the hair lightweight and silky-soft.

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    • Sale! A tube of "Hydrate Lotion" against a white background, labeled for dry hair and skin, emphasizing natural ingredients, vegan formula, and free from silicones, parabens

      Hydrate Lotion

      Original price was: £29.80.Current price is: £28.00.

      Free from parabens & silicones
      It’s a moisturising lotion that helps fight frizz and leaves the hair supple & manageable
      It helps fight frizz and leaves the hair supple & manageable while it protects the hair from blow-dry damage and improves the combability
      Phenoxyethanol is often used for pharmaceuticals and cosmetics and is a well established alternative for parabens.

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    • Sale!

      Hydrate Mask

      Original price was: £40.50.Current price is: £40.00.

      Free from parabens & silicones
      It’s an intense, yet lightweight treatment mask
      The intense, yet lightweight treatment moisturises normal to dry or curly hair and brings back elasticity & bounciness and shine
      Behenoyl PG-Trimonium Chloride detangles the hair.

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    • Sale!

      Hydrate Smoothing Serum

      Original price was: £37.60.Current price is: £35.00.

      It’s a deeply moisturising water-based serum that defines and smooths hair to reduce frizz.
      Free from parabens & silicones
      It’s a lightweight serum
      Reduces frizz & smoothens hair surface
      For soft curl definition
      The water-based formula enhances the natural hair texture without creating build-up or overburdening the hair.

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    • Sale!

      Hydrate Spray Conditioner

      Original price was: £32.40.Current price is: £30.00.

      Free from parabens & silicones
      It’s a leave-in spray conditioner that moisturises
      It moisturises normal to dry or curly hair and brings back elasticity & bounciness
      The formula with Panthenol adds shine while it helps to detangle.

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    • Sale!

      Hydrating Jelly Mask

      Original price was: £40.50.Current price is: £40.00.

      Free from parabens & silicones
      It’s a lightweight hair & scalp mask that deeply moisturises scalp & hair
      It has a lightweight fresh texture
      It is also perfect for curl definition on wet hair as a leave-in
      The formula with Spirulina & Aloe Vera deeply moisturises scalp and hair and protects against external aggressors, helping to bring back the shine. Combine with one of our leave-in products to enhance suppleness on hair even more.

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    • Sale! Authentic Beauty Concept - Indulging Fluuid OilAuthentic Beauty Concept - Indulging Fluuid Oil

      Indulging Fluid Oil

      Original price was: £37.60.Current price is: £35.00.

      Free from parabens & silicones
      It’s a multitasking oil with blow-dry protection that smoothens frizz
      It seals split ends and adds a high-gloss and smooth finish to damp & dry hair
      A fresh and elegant, pure scent allows you to take a moment for yourself. Our Indulging Fluid Oil has a special consistency enabling it to spread perfectly on all hair types, without feeling greasy. It is easily absorbed into hair, giving a boost to shine and condition even if the hair is dry.

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    • A black Mini All-Rounder Paddle Brush with a wide base and plastic bristles, each tipped with a small ball to protect the scalp. The handle is sleek with a silver end, isolated on a white background.

      Mini All-Rounder Paddle Brush

      £15.00

      A handbag-friendly brush with a non-slip handle, designed to style, detangle and visibly smooth.

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    • A sleek, black ghd brand Narrow Dressing brush with an elongated, tapered handle and dense, natural bristles designed to create volume and style hair. The handle features the embossed ghd logo.A black and gold Narrow Dressing Brush with natural bristles and a pointed handle, positioned next to its vertical packaging which reads "the final touch narrow dressing brush.

      Narrow Dressing brush

      £15.00

      A must-have tool for perfecting hairstyles, the ghd Narrow Dressing Brush visibly smooths the strands and adds volume.

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    • Sale! Two cylindrical bottles of authentic beauty concept Nude Powder Spray, aligned vertically with brand info and ingredients visible on a plain white background. The bottles are peach-colored with white caps.

      Nude Powder Spray

      Original price was: £29.80.Current price is: £26.00.

      Free from artificial waxes, colorants and silicones
      It’s a very fine volumizing powder providing root-lift & soft grip
      It adds instant lived-in volume and movement while providing root-lift and soft grip for dry texture effects and slightly tousled finishes. The formula leaves hair without an unpleasant rough feeling and supports shape and separation.
      Silica and a large quantity of Fairtrade® Tapioca Starch are supporting volume and grip.

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    • Sale! A white spray bottle of "Nymph Salt Spray" with black text, detailing the brand's philosophy on authentic beauty. The bottle has a spray nozzle at the top and stands against

      Nymph Salt Spray

      Original price was: £29.80.Current price is: £26.00.

      Free from silicones & colorourants
      It’s a non-overburdening salt spray for loose textured waves
      It provides a lightweight, non-crunchy and touchable hair feel for beautiful tousled mermaid texture without unpleasant stiffness.
      With heat protection up to 230°C
      Created with the right balance of salt, this formula gives effortless beach waves without drying out the hair structure.

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    • Advertisement showing a woman with messy hair on the left labeled "before" and sleek, styled hair on the right labeled "after," next to a ghd Final Fix Hairspray 400ml. Text reads "Perfect Ending reduces

      Perfect Ending- Final Fix Hairspray 400ml

      £14.00

      Finish your style with ghd perfect ending – final fix hairspray to keep your look locked in place.

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    • A sleek black aerosol can with a luxurious gold and black design, labeled "Pick Me Up- Root Lift Spray" with hair volume booster properties, marked as 120 ml or 4 oz.A ghd hair volumizing hot brush and a Pick Me Up- Root Lift Spray bottle illuminated by a spotlight against a dark background, emphasizing their sleek, black and gold designs.

      Pick Me Up- Root Lift Spray

      £18.95

      ghd Pick Me Up Root Lift Spray (100ml) is an effective boosting spray that works as the perfect ‘pick me up’ for limp & lifeless hair.

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