Unlocking Authentic Beauty: The Science and Soul Behind Authentic Beauty Concept – ABC-banner

Authentic Beauty Bundle Offer - Buy 2 get 10% off Buy 3 get 15% off!

Showing 1–16 of 43 results

  • Sale! Airy Texture Spray It’s a dry texturizing spray to add volume & textureAiry Texture Spray – ABC-Airy-Texture-spray-before-e1721310199370

    Airy Texture Spray 300ml – Dry Texturising Spray for Volume, Fullness & Natural Hair Texture

    Original price was: £30.00.Current price is: £26.00.

    A lightweight dry texturising spray designed to add volume, movement and natural texture. Enriched with bamboo cellulose, rice starch and Fairtrade® tapioca starch, it creates fuller-looking hair with flexible hold and heat protection up to 230°C.

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  • Sale! Authentic Beauty Concept Bare Cleanser for delicate scalpAuthentic Beauty Concept Bare Cleanser for delicate scalp

    Authentic Beauty Concept Bare Cleanser 300ml – Hypoallergenic, Sulfate & Silicone-Free Shampoo for Sensitive Scalps

    Original price was: £30.00.Current price is: £21.00.

    Gently cleanse and protect your scalp with the Authentic Beauty Concept Bare Cleanser 300ml. Hypoallergenic, unscented, and free from sulfates, silicones, and PEG, it supports a healthy scalp while caring for all hair types.

    Bundle & Savings: Buy 2 get 10% off, Buy 3 get 15% off. Free shipping over £45 and a free gift with every order. Price match guarantee.

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  • Sale! Authentic Beauty Concept Cool Glow Cleanser for neutralising undesired tonesAuthentic Beauty Concept Cool Glow Cleanser for neutralising undesired tones

    Authentic Beauty Concept Cool Glow Cleanser 300ml – Purple Shampoo for Blonde, Grey & Silver Hair

    Original price was: £30.00.Current price is: £21.00.

    A gentle purple shampoo for blonde, grey and silver hair that neutralises yellow or brassy tones while nourishing the hair. Enriched with violet sweet potato extract and natural purple pigments, it refreshes colour and leaves hair soft, shiny and radiant.

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  • Sale! Cosmic Blow-Dry Jelly – ARKIV_ABC_Blow_Dry_Jelly_100Cosmic Blow-Dry Jelly – 12_Feb_Cosmic_Blow_Dry_Jelly_C01800

    Authentic Beauty Concept Cosmic Blow-Dry Jelly – Lightweight Hold, Heat & Frizz Protection, 150ml

    Original price was: £30.00.Current price is: £24.00.

    Create voluminous blow-dry styles or sleek wet-look hair with the Authentic Beauty Concept Cosmic Blow-Dry Jelly. Lightweight, vegan, and free from silicones, parabens, and mineral oils, it provides heat protection up to 230°C, frizz control, and natural shine.

    Bundle Offers:

    • Buy 2 items, get 10% off

    • Buy 3 or more, get 15% off

    • Free shipping on orders over £45

    • Free gift with every order

    • Price match guarantee

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  • Sale! Authentic Beauty Concept Deep Cleansing Shampoo for all hair typesDeep Cleansing Shampoo – ABC-DeepCleansingShampoo-1-e1714738975137

    Authentic Beauty Concept Deep Cleansing Shampoo 300ml – Clarifying Shampoo for Build-Up & Oily Hair

    Original price was: £30.00.Current price is: £21.00.

    A powerful yet gentle deep cleansing shampoo that removes product build-up, excess oil and impurities from the hair and scalp. Enriched with violet rice extract and panthenol, it leaves hair feeling clean, fresh and full of natural shine.

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  • Sale! Eau de Toilette – ABC-Eau-de-Toilette-largeEau de Toilette – authentic-beauty-concept-eau-de-toilette-50ml-scent-e1721318577230

    Authentic Beauty Concept Eau de Toilette – Fresh, Feminine Fragrance for Hair & Skin, 50ml

    Original price was: £60.00.Current price is: £45.00.

    Enhance your natural scent with the Authentic Beauty Concept Eau de Toilette, a fresh, feminine fragrance with notes of white flowers, fresh linen, and powdery violet. Vegan, cruelty-free, and free from silicones, parabens, and mineral oils.

    Bundle Offers:

    • Buy 2 get 10% off

    • Buy 3 get 15% off

    • Free shipping on orders over £45

    • Free gift with every order

    • Price match guarantee

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  • Sale! authentic beauty concept flawless primerFlawless Primer spray – FlawlessPrimer-e1721319670371

    Authentic Beauty Concept Flawless Primer Spray 150ml – Blow-Dry Prep & Heat Protection

    Original price was: £30.00.Current price is: £26.00.

    A vegan, lightweight prep spray that smooths, protects, and conditions hair before styling. Free from silicones and PVP/VA, it provides subtle control, heat protection up to 230°C, and makes hair manageable with a flawless finish.

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  • Sale! authentic beauty concept Glow Cleanser for coloured hairGlow Limited Edition Set – ABC-Glow-Cleanser-and-conditioner-features-e1721320085359

    Authentic Beauty Concept Glow Cleanser 300ml – Colour-Protecting Shampoo for Coloured Hair

    Original price was: £30.00.Current price is: £21.00.

    A vegan, colour-protecting shampoo that preserves hair colour, moisturises, and adds shine. Enriched with cinnamon & date extracts and lactic acid, it leaves hair soft, smooth, and manageable

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  • Sale! 42367284 142367284 3

    Authentic Beauty Concept Glow Cleanser 50 ml

    Original price was: £8.00.Current price is: £5.00.

    Free from sulfate surfactants, silicones & parabens
    It’s a cleanser that preserves the colour
    It preserves the colour, moisturises and seals the cuticle

    The efficacy of Cationic Guar improves the ease of combing and helps to leave the hair soft and shiny.

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  • Sale! authentic beauty concept Glow Conditioner for coloured hairauthentic beauty concept Glow Conditioner for coloured hair in shower

    Authentic Beauty Concept Glow Conditioner – Coloured Hair, Vegan & Silicone-Free, 250ml

    Original price was: £30.00.Current price is: £24.00.

    Protect and enhance your colour-treated hair with the Authentic Beauty Concept Glow Conditioner. Lightweight, vegan, and free from parabens, silicones, and sulphates, it moisturises, detangles, and extends the life of your hair colour, leaving strands smooth, soft, and radiant.

    Bundle Offers:

    • Buy 2 items, get 10% off

    • Buy 3 or more, get 15% off

    • Free shipping on orders over £45

    • Free gift with every order

    • Price match guarantee

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  • Sale! authentic beauty concept Glow Mask for coloured hairauthentic beauty concept Glow Mask for coloured hair

    Authentic Beauty Concept Glow Mask 250ml – Colour Protecting Hair Conditioner Treatment

    Original price was: £45.00.Current price is: £32.00.

    A vegan, lightweight hair mask that preserves colour, nourishes hair, and smooths flyaways. Free from sulfates, parabens, and silicones, it keeps coloured hair vibrant, soft, and manageable from root to tip.

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  • Sale! Glow Spray Serum – authentic-beauty-concept-glow-spray-serum-200ml-3Glow Spray Serum – authentic-beauty-concept-glow-spray-serum-200ml-1

    Authentic Beauty Concept Glow Spray Serum – Coloured Hair, UV & Heat Protection, 200ml

    Original price was: £45.00.Current price is: £35.00.

    Protect and enhance the shine of your colour-treated hair with the Authentic Beauty Concept Glow Spray Serum. Sprayable, vegan, and free from parabens and silicones, it preserves colour, provides heat protection up to 230°C, and shields against UV and pollution, leaving hair soft, radiant, and vibrant.

    Bundle Offers:

    • Buy 2 items, get 10% off

    • Buy 3 or more, get 15% off

    • Free shipping on orders over £45

    • Free gift with every order

    • Price match guarantee

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  • Sale! Gritty Wax Paste – ABC-Gritty-wwax-pasteauthentic beauty concept Gritty Wax Paste

    Authentic Beauty Concept Gritty Wax Paste 85ml – Strong Hold, Semi-Matte Styling Wax

    Original price was: £33.03.Current price is: £24.20.

    A vegan styling wax paste that delivers strong, long-lasting hold with a semi-matte finish. Infused with kaolin clay, castor oil, and plant-based waxes, it defines texture, separates strands, and supports tousled, natural styles without silicones or artificial waxes.

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  • Sale! 42393344 abc hand hair lightcream 30ml 1 newauthentic beauty concept Hand & Hair Light Cream

    Authentic Beauty Concept Hand & Hair Light Cream 30 ml

    Original price was: £8.50.Current price is: £6.60.

    Free from parabens & silicones
    It’s a light cream that nourishes and protects skin & hair
    It has a ‘barely-there’ texture and absorbs instantly
    It gives a smooth feeling on damp or dry hair.
    It can also be massaged into skin for a calming hand massage.
    The formula with Bakuchiol is lightweight with a ‘barely-there’ texture. It nourishes and protects skin and hair, for hairdresser-proven, beautifully touchable results.

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  • Sale! Authentic Beauty Concept Hydrate Cleanser – Moisturising Shampoo for Normal to Dry Hair, Vegan & Sulfate-Free, 250mlHydrate Limited Edition Set – ABC-Hydrate-cleanse-and-condition-features-e1714725059756

    Authentic Beauty Concept Hydrate Cleanser – Moisturising Shampoo for Normal to Dry Hair, Vegan & Sulfate-Free, 250ml

    Original price was: £30.00.Current price is: £21.00.

    Restore moisture, elasticity, and bounce to your hair with the Authentic Beauty Concept Hydrate Cleanser. Vegan, free from sulfates, parabens, and silicones, this gentle transparent shampoo cleanses without stripping, leaving hair soft, hydrated, and manageable.

    Bundle Offers:

    • Buy 2 items, get 10% off

    • Buy 3 or more, get 15% off

    • Free shipping on orders over £45

    • Free gift with every order

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