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Free from artificial waxes, colorants and silicones
It’s a dry texturizing spray to add volume & texture
It gives crafted hair textures and provides laid-back,pliable volume. Hair feels fuller while it stays manageable.
With heat protection up to 230°C
The formula combines Bamboo Cellulose, modifiedRice Starch and Fairtrade® Tapioca Starch with VP/VACopolymer to create the extra dry texturizing effect.
Discover the new Authentic Beauty Concept Limited Edition Set for 2025
Premium gift tin box with a vibrant design by WOUF, featuring Amplify Cleanser, Conditioner duo & Scrunchie
The set contains
1x Authentic Beauty Concept Amplify Cleanser 300 ml and
1x Authentic Beauty Concept Amplify Conditioner 250 ml.
Free from sulfate surfactants & silicones
It’s a nourishing cleanser with violet sweet potato extracts that neutralise unwanted yellow tones
Low sensitising purple pigments neutralise unwanted yellow tones and enhance the hair’s natural highlights for a refreshed, radiant glow.
Sweet Potato Extract is often used as soothing and conditioning agents. Purple sweet potatoes are high in anthocyanins, which are antioxidants known to reduce inflammation. Its extract is violet and often used as natural food colourant.
Versatile styling jelly with Acai Oil for light blow-dry hold or sleek wet-look styles.
Provides heat protection up to 230°C, frizz control, and shine.
Free from sulfate surfactants, silicones & parabens
It’s a cleanser that preserves the colour
It preserves the colour, moisturises and seals the cuticle
Glow Cleanser is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
The efficacy of Cationic Guar improves the ease of combing and helps to leave the hair soft and shiny.
Free from parabens & silicones
It’s a conditioner that preserves the colour and helps to moisturize the coloured hair
It preserves the colour and moisturises the coloured hair
Glow Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
Glyceryl Stearate adds a soft and smooth product appearance.
Discover the new Authentic Beauty Concept Gift Set.
Premium gift tin box with a vibrant design by WOUF, featuring Glow Cleanser, Conditioner duo & Scrunchie.
The set contains
1x Authentic Beauty Concept Glow Cleanser 300 ml and
1x Authentic Beauty Concept Glow Conditioner 250 ml.
It’s a multi-benefit sprayable hair serum:
Free from parabens & silicones
It’s a multi-benefit sprayable serum
It preserves coloured hair and enhances colour longevity
With heat protection up to 230°C
Provides intense shine and protects hair from negative effects of UV-exposure
This serum with a UV-Protection Booster shields hair from damage caused by sun exposure. It’s enriched with Deep Sea Water Ferment and Ruby Algae, known for reinforcing the hair fibre and protecting hair against pollution.
Results Driven Hair Nutrition
Thinning hair or poor hair growth?
GLOWWA- Hair Food has got you covered!
The award-winning HAIR FOOD™️ promotes healthy hair growth from the inside out.
HAIR FOOD™️ is a results-driven, vegan-friendly hair supplement that is trusted by hair professionals worldwide.
WINNER ‘BEST HAIR SUPPLEMENT’ – PURE GLOBAL BEAUTY AWARDS 2022
60 Capsules = One Month Supply
** Free Christmas Cracker Box while stocks last **
Results Driven Hair Nutrition for 3 Months !
Thinning hair or poor hair growth?
GLOWWA- Hair Food has got you covered!
The award-winning HAIR FOOD™️ promotes healthy hair growth from the inside out.
HAIR FOOD™️ is a results-driven, vegan-friendly hair supplement that is trusted by hair professionals worldwide.
WINNER ‘BEST HAIR SUPPLEMENT’ – PURE GLOBAL BEAUTY AWARDS 2022
60 Capsules = One Month Supply
** Free Cosmetics Case while stocks last **
Results Driven Hair Nutrition for 6 Months !
Thinning hair or poor hair growth?
GLOWWA- Hair Food has got you covered!
The award-winning HAIR FOOD™️ promotes healthy hair growth from the inside out.
HAIR FOOD™️ is a results-driven, vegan-friendly hair supplement that is trusted by hair professionals worldwide.
WINNER ‘BEST HAIR SUPPLEMENT’ – PURE GLOBAL BEAUTY AWARDS 2022
60 Capsules = One Month Supply
Free from sulfate surfactants, parabens & silicones
It’s a transparent cleanser that moisturizes normal to dry or curly hair
It moisturises normal to dry or curly hair and brings back elasticity and bounce
Hydrate Cleanser is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
Sodium C14-16 Olefin Sulfonate is the substitute for sulfates and cleanses the hair while providing a rich, caring foam.
Free from parabens & silicones
It’s a conditioner that moisturizes normal to dry or curly hair
It moisturises normal to dry or curly hair and brings back elasticity & bounciness
Hydrate Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
Allow the daily luxury to enjoy healthy looking hair.
It’s a lightweight leave-in gel with flexible hold which enhances curl definition, reduces frizz, and provides humidity protection.
Free from parabens & silicones
It’s a curl definer with no crunch effect
Helps protect hair from humidity impact
Deeply hydrating the hair
The nourishing formula provides medium hold for waves, curls and coils.
It’s an intensely hydrating treatment mask that increases manageability and enhances natural shine.
Free from parabens & silicones
It’s an intense nourishment
Enhances the natural shine
Reduces frizz and defines curls
The rich formula deeply moisturizes and increases manageability, leaving the hair lightweight and silky-soft.
Discover the new Authentic Beauty Concept Limited Edition Set for 2025
Premium gift tin box with a vibrant design by WOUF, featuring Hydrate Cleanser, Conditioner duo & Scrunchie
The set contains
1x Authentic Beauty Concept Hydrate Cleanser 300 ml and
1x Authentic Beauty Concept Hydrate Conditioner 250 ml.
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