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  • Sale! Amplify ConditionerAuthentic Beauty Concept Amplify Cleanser and conditioner with bubbles

    Amplify Conditioner

    Original price was: £33.35.Current price is: £24.00.

    Free from parabens & silicones
    It’s a lightweight gel conditioner that boosts volume & body for a thicker hair feel
    It leaves the hair manageable, boosts body and volume for a thicker hair feel

    Hydroxyethylcellulose, a gelling and thickening agent, supports the lightweight, transparent gel consistency.

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  • NEW Sale! screenshot 2025 09 05 at 17.41.44screenshot 2025 09 05 at 17.19.42

    Amplify Limited Edition Gift Set 2025

    Original price was: £60.15.Current price is: £55.00.

    Discover the new Authentic Beauty Concept Limited Edition Set for 2025

    Premium gift tin box with a vibrant design by WOUF, featuring Amplify Cleanser, Conditioner duo & Scrunchie

    The set contains

    1x Authentic Beauty Concept Amplify Cleanser 300 ml and

    1x Authentic Beauty Concept Amplify Conditioner 250 ml.

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  • Sale! Authentic Beauty Concept Amplify Spray ConditionerAuthentic Beauty Concept Amplify Scent

    Amplify Spray Conditioner

    Original price was: £34.40.Current price is: £28.00.

    Free from parabens & silicones
    It’s a lightweight leave-in spray conditioner that detangles fine hair
    It moisturises and detangles fine hair on a daily basis
    The formula with Panthenol and rice extract brings the hair back to an optimal moisture level.

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  • Sale! Bio-Renew EGF Cell Repairing Facial Peel – pdp_hero_bio-renew_egf_cell_repairing_facial_1_d4b0d39b-3ce8-4cd6-99c9-a96a94d1ccebBio-Renew EGF Cell Repairing Facial Peel – bio-renew-facial-accessories-1000x1000_4f17e44e-4219-4cdb-992c-f1b265fc4b61

    Bio-Renew EGF Cell Repairing Facial Peel

    Original price was: £120.00.Current price is: £104.00.

    Repair, refresh, and brighten with this firming, anti-aging facial kit powered by vegan EGF, plant stem cells, and multi-peptides, for a more youthful renewed radiance. Each kit offers up to eight facials.

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  • Sale! Bio-Renew EGF Neck Cream – CopyofBio-RenewEGFNeckCream-1-scaled-1Bio-Renew EGF Neck Cream – b_a-1000x1000-egfneck-2_3

    Bio-Renew EGF Neck Cream

    Original price was: £110.00.Current price is: £99.00.

    Combat and correct signs of aging with this transformative epidermal growth factor neck and décolleté cream, clinically proven to firm, smooth, and strengthen.

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  • Sale! authentic beauty concept Glow Conditioner for coloured hairauthentic beauty concept Glow Conditioner for coloured hair in shower

    Glow Conditioner

    Original price was: £33.35.Current price is: £26.00.

    Free from parabens & silicones
    It’s a conditioner that preserves the colour and helps to moisturize the coloured hair
    It preserves the colour and moisturises the coloured hair
    Glow Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
    Glyceryl Stearate adds a soft and smooth product appearance.

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  • Sale! screenshot 2025 09 05 at 17.19.14screenshot 2025 09 05 at 17.19.42

    Glow Limited Edition Gift Set

    Original price was: £60.15.Current price is: £52.00.

    Discover the new Authentic Beauty Concept Gift Set. 

    Premium gift tin box with a vibrant design by WOUF, featuring Glow Cleanser, Conditioner duo & Scrunchie.

    The set contains

    1x Authentic Beauty Concept Glow Cleanser 300 ml and

    1x Authentic Beauty Concept Glow Conditioner 250 ml.

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  • Sale! GlyPro AHA Resurfacing Cleanser 200 ml – pdp_hero_glypro_aha_resurfacing_cleanserGlyPro AHA Resurfacing Cleanser 200 ml – glypro-resurfacing-cleanser_1

    GlyPro AHA Resurfacing Cleanser 200 ml

    Original price was: £54.00.Current price is: £43.20.

    Formerly Glycolic Resurfacing Cleanser. Power up your exfoliation with a 10% glycolic acid resurfacing cleanser. Targeting texture, dullness, clogged pores, and uneven skin tone, kick-start your glow with this smoothing, refining gel cleanser.

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  • Sale! HA-Revive Hyaluronic Drops 30 ml – pdp_hero_ha-revive_hyaluronic_dropsHA-Revive Hyaluronic Drops 30 ml – ha-revive-hyaluronic-drops-4

    HA-Revive Hyaluronic Drops 30 ml

    Original price was: £96.00.Current price is: £76.80.

    Formerly Daily Hydration+. Next-level hyaluronic acid-powered hydrating serum, boosts moisture levels, while plumping and strengthening for refreshed, radiant skin.

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  • Sale! HA-Revive Hyaluronic Hydrator 50 ml – pdp_hero_ha-revive_hyaluronic_hydratorHA-Revive Hyaluronic Hydrator 50 ml – ha-revive-hydrator

    HA-Revive Hyaluronic Hydrator 50 ml

    Original price was: £84.00.Current price is: £67.20.

    Formerly Phyto-Active Light Moisture. This active age-defying moisturizer restores skin’s suppleness and vitality, with hyaluronic acid and plant stem cells delivering weightless hydration for a plumped, smoothed glow.

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  • Sale! Hydra Bright AHA Cleanser 200 ml – Hydra-BrightAHACleanser-scaled-1Hydra Bright AHA Cleanser 200 ml – hydra-bright-aha-cleanser-stlyized_1

    Hydra Bright AHA Cleanser 200 ml

    Original price was: £54.00.Current price is: £43.20.

    Formerly Hydrating Gel Cleanser. Sulfate-free foaming gel cleanser removes makeup and other impurities, resetting skin’s balance for a hydrating and brightening refresh.

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  • Sale! Hydra-Bright Eye Cream – Hydra-BrightEyeCream_noshadow_2-scaled-1Hydra-Bright Eye Cream – hydra-bright-eye-cream-stylized

    Hydra-Bright Eye Cream

    Original price was: £54.00.Current price is: £43.20.

    Instantly illuminate your eye area with this 2% vitamin C and vegan lactic acid-powered brightening eye cream. Targeting dullness and dark circles, it protects against aging blue light damage.

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  • Sale! Hydra-Bright Vitamin C Drops 30ml – pdp_hero_hydra-bright_vitamin_c_drops_fka_d0abb67e-cc8c-449d-8017-0322b4b55f14Hydra-Bright Vitamin C Drops 30ml – hydra-bright-vitamin-c-drops-stylized_8d39733a-5e2e-49a7-b5c4-5daceebc6194

    Hydra-Bright Vitamin C Drops 30ml

    Original price was: £134.00.Current price is: £117.00.

    Formerly Daily Power C+. Fight premature aging and daily environmental and blue light damage with this supercharged brightening vitamin C serum. Powered by 20% vitamin C, kakadu plum, and multi-peptides, it plumps and lifts, boosting your daily glow.

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  • Sale! Hydrate Conditioner

    Hydrate Conditioner

    Original price was: £33.35.Current price is: £26.00.

    Free from parabens & silicones
    It’s a conditioner that moisturizes normal to dry or curly hair
    It moisturises normal to dry or curly hair and brings back elasticity & bounciness
    Hydrate Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
    Allow the daily luxury to enjoy healthy looking hair.

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  • Sale! screenshot 2025 09 05 at 17.32.17screenshot 2025 09 05 at 17.19.42

    Hydrate Limited Edition Gift Set 2025

    Original price was: £60.15.Current price is: £52.00.

    Discover the new Authentic Beauty Concept Limited Edition Set for 2025

    Premium gift tin box with a vibrant design by WOUF, featuring Hydrate Cleanser, Conditioner duo & Scrunchie

    The set contains

    1x Authentic Beauty Concept Hydrate Cleanser 300 ml and

    1x Authentic Beauty Concept Hydrate Conditioner 250 ml.

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  • Sale! Hydrate Lotion – ABC-Hydrate-lotionHydrate Lotion – ABC-Hydrate-lotion-features

    Hydrate Lotion

    Original price was: £31.60.Current price is: £28.00.

    Free from parabens & silicones
    It’s a moisturising lotion that helps fight frizz and leaves the hair supple & manageable
    It helps fight frizz and leaves the hair supple & manageable while it protects the hair from blow-dry damage and improves the combability
    Phenoxyethanol is often used for pharmaceuticals and cosmetics and is a well established alternative for parabens.

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