• Detail Blender Brush #303 – pdp_hero_303_detail_blender_f6b71436-aeb2-4c27-8e3d-0453f091086b

    Detail Blender Brush #303

    £26.00

    Define and diffuse your eyeshadow looks with the versatile Detail Blender brush.

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  • Detail Shader Brush #306 – pdp_hero_306_detail_shader_9d539c15-5411-44f8-ae6a-e79e2e3c5286

    Detail Shader Brush #306

    £26.00

    With its extra small pointed tip, this Detail Shader brush is the go-to for ultra precise eye makeup application.

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  • Sale! Authentic Beauty Concept Dry ShampooAuthentic Beauty Concept Dry Shampoo

    Dry Shampoo

    Original price was: £30.80.Current price is: £26.00.

    Free from silicones & parabens
    It’s a dry shampoo that refreshes & delivers grip
    It refreshes styles, delivers grip on freshly washed bases and provides light style control and mouldability
    With heat protection up to 230°
    Aerosol bodifying powder spray, formulated with natural, biodegradable Rice Starch for moldable texture and style refreshment.

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  • Dual Brow/Liner Brush #309 – pdp_hero_309_dual_brow_liner_1660b817-0fc0-4457-b8bb-6ffed0735e5e

    Dual Brow/Liner Brush #309

    £26.00

    Precision redefined, this Dual Brow/Liner brush is everything you need to fill brows and line eyes like a pro.

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  • Dual Fiber Cheek Brush #203 – pdp_hero_203_dual_fiber_cheek_e1a5f7a9-c8ae-4692-acf5-4de310eb9e0e

    Dual Fiber Cheek Brush #203

    £38.00

    With innovative dual fibers, this versatile pro-favorite brush is the go-to for any complexion effects from an airbrushed glow on cheeks to foundation application.

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  • Dual Fiber Eye Brush #304 – pdp_hero_304_dual_fiber_eye_6e6f7353-ecf0-4d8a-bc32-685f98ebdb05

    Dual Fiber Eye Brush #304

    £26.00

    Brush up on your precision placement and build lightweight layers with this pro-level Dual Fiber Eye brush.

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  • Dual Fiber Face Brush #104 – pdp_hero_104_dual_fiber_face_20825817-158e-4430-a0e2-4c252b2a9b74

    Dual Fiber Face Brush #104

    £43.00

    For lightweight makeup application and an effortless airbrushed finish, the Dual Fiber Face brush is a must-have in your kit.

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  • Dual Foundation/Camouflage Brush #109 – pdp_hero_109_dual_foundation_camouflage_2cc187c2-dfe2-49d4-afba-33a9f6f3b2a5

    Dual Foundation/Camouflage Brush #109

    £43.00

    Expertly conceal everything from the smallest detail to larger surface areas with this dual-ended must-have Dual Foundation/Camouflage brush.

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  • Eye Base Brush #301 – pdp_hero_301_eye_base

    Eye Base Brush #301

    £28.00

    Your go-to Eye Base brush, it’s perfect for creating precision placement of eyeshadow across the lid.

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  • Sale! Flat-top Kabuki Brush #105 – pdp_hero_105_flat-top-kabuki

    Flat-top Kabuki Brush #105

    Original price was: £40.00.Current price is: £35.00.

    Buff, blend, and stipple any foundation formulation with this best-selling Flat-top Kabuki brush.

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  • Flat-top Kabuki Traveller Brush #106 – pdp_hero_106_flat_top_kabuki_traveller

    Flat-top Kabuki Traveller Brush #106

    £39.00

    A travel-size version of our best-selling Flat-top Kabuki brush, perfect for on-the-go touch ups.

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  • Full Cover Camouflage Brush #110 – pdp_hero_110_full_coverage_camouflage

    Full Cover Camouflage Brush #110

    £30.00

    Maximum coverage with an invisible finish, achieve perfect precision and flawless blending with this Full Coverage Camouflage brush.

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  • Sale! authentic beauty concept Glow Cleanser for coloured hairGlow Limited Edition Set – ABC-Glow-Cleanser-and-conditioner-features-e1721320085359

    Glow Cleanser

    Original price was: £28.60.Current price is: £24.00.

    Free from sulfate surfactants, silicones & parabens
    It’s a cleanser that preserves the colour
    It preserves the colour, moisturises and seals the cuticle
    Glow Cleanser is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
    The efficacy of Cationic Guar improves the ease of combing and helps to leave the hair soft and shiny.

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  • Sale! screenshot 2025 09 05 at 17.19.14screenshot 2025 09 05 at 17.19.42

    Glow Limited Edition Gift Set

    Original price was: £60.15.Current price is: £48.00.

    Discover the new Authentic Beauty Concept Gift Set. 

    Premium gift tin box with a vibrant design by WOUF, featuring Glow Cleanser, Conditioner duo & Scrunchie.

    The set contains

    1x Authentic Beauty Concept Glow Cleanser 300 ml and

    1x Authentic Beauty Concept Glow Conditioner 250 ml.

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  • Sale! HA-Revive Hyaluronic Drops 30 ml – pdp_hero_ha-revive_hyaluronic_dropsHA-Revive Hyaluronic Drops 30 ml – ha-revive-hyaluronic-drops-4

    HA-Revive Hyaluronic Drops 30 ml

    Original price was: £96.00.Current price is: £76.80.

    Formerly Daily Hydration+. Next-level hyaluronic acid-powered hydrating serum, boosts moisture levels, while plumping and strengthening for refreshed, radiant skin.

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  • Sale! HA-Revive Hyaluronic Hydrator 50 ml – pdp_hero_ha-revive_hyaluronic_hydratorHA-Revive Hyaluronic Hydrator 50 ml – ha-revive-hydrator

    HA-Revive Hyaluronic Hydrator 50 ml

    Original price was: £84.00.Current price is: £67.20.

    Formerly Phyto-Active Light Moisture. This active age-defying moisturizer restores skin’s suppleness and vitality, with hyaluronic acid and plant stem cells delivering weightless hydration for a plumped, smoothed glow.

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