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  • Sale! Amplify Cleanser – ABC-Amplify-Cleanser-300ml-square-e1714732329192Authentic Beauty Concept Amplify Cleanser and conditioner with bubbles

    Amplify Cleanser

    Original price was: £28.60.Current price is: £24.00.

    Free from sulfate surfactants & parabens
    It’s a lightweight cleanser that adds volume & boosts body for fuller hair feel
    It boosts body, volume and leaves the hair soft, yet manageable with a fuller hair feel
    Amplify Cleanser is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
    Green tea leaf extract (Camellia Sinensis leaf extract) is well known as an antioxidant. It helps to boost volume inside the Amplify Cleanser.

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  • NEW Sale! screenshot 2025 09 05 at 17.41.44screenshot 2025 09 05 at 17.19.42

    Amplify Limited Edition Gift Set 2025

    Original price was: £60.15.Current price is: £48.00.

    Discover the new Authentic Beauty Concept Limited Edition Set for 2025

    Premium gift tin box with a vibrant design by WOUF, featuring Amplify Cleanser, Conditioner duo & Scrunchie

    The set contains

    1x Authentic Beauty Concept Amplify Cleanser 300 ml and

    1x Authentic Beauty Concept Amplify Conditioner 250 ml.

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  • Sale! Authentic Beauty Concept Bare Cleanser for delicate scalpAuthentic Beauty Concept Bare Cleanser for delicate scalp

    Bare Cleanser

    Original price was: £28.60.Current price is: £24.00.

    Free from sulfate surfactants, silicones & PEG
    It’s an unscented transparent cleanser that protect the natural barrier of the scalp
    It gently cleanses all hair and scalp types from build – up
    It helps to protect the natural barrier of the scalp
    The formula with Spirulina Extract helps to moisturize stressed hair and scalp. Allergy-friendly, ECARF certified.

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  • Sale! Beta-Clarity Clear Complexion Pads – pdp_hero_beta-clarity_clear_complexion_pads_fka_0297f095-2810-4ef4-ba95-4052d970563eBeta-Clarity Clear Complexion Pads – clear_complexion_pads_c2184746-c9f4-4ab0-b943-f507287a75ae

    Beta-Clarity Clear Complexion Pads

    Original price was: £46.00.Current price is: £36.80.

    These toning treatment pads help smooth and balance skin with gentle exfoliation, powered by salicylic acid and spearmint oil, for a clearer, clarified complexion.

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  • Sale! Beta-Clarity Clear Skin Cleanser 200 ml – pdp_hero_beta-clarity_clear_skin_cleanser_9faa3fc0-018b-4488-9447-5c08e9a686acBeta-Clarity Clear Skin Cleanser 200 ml – beta-clarity-cleanser-swatch_51d115d5-c402-48de-ad87-da14bceb96fe

    Beta-Clarity Clear Skin Cleanser 200 ml

    Original price was: £54.00.Current price is: £43.20.

    Formerly Clear Skin Cleanser. Power up your cleanse with this 2% salicylic acid clarifying cleanser. Treating and preventing breakouts, this exfoliating, smoothing cleanser delivers a balancing, daily complexion detox.

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  • Sale! BHA Clarifying Gel Moisturizer – pdp_hero_bha_clarifying_gel_moisturizerBHA Clarifying Gel Moisturizer – bha-clarifying-gel-moisturizer_-f_bs-1500x1500-1

    BHA Clarifying Gel Moisturizer

    Original price was: £62.00.Current price is: £49.60.

    Provides instant skin relief

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  • Blurring Primer – IMG_0028Blurring Primer – IMG_0029

    Blurring Primer

    £44.00

    A lightweight, oil-free blurring makeup primer that instantly minimizes pores and smooths skin, extending makeup weartime, powered by moisture-loving ceramides to boost skin’s health.

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  • Blush – ed67ce26ecf75f043c3e4db81bd39396-image_1ed21efc-06bb-4af7-b02a-eec7526af163Blush – blush-stylized_db5791d2-61ba-4843-91b8-15a9e4b49e06

    Blush

    £36.00

    A velvety soft mineral powder blush imparts a gentle flush of longwearing, buildable color, perfect for popping cheekbones, or adding to eyelids and lips.

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  • Bronze 9.9g – 219491decc7d3f5f1a76613dcd7fcf3e-image_3892ff19-5315-4c1d-b49c-26ea7b7a5402Bronze 9.9g – pdp_hero_bronze_sunkiss_1_daa7a8a1-11bd-4a23-8298-a58618afc38f

    Bronze 9.9g

    £48.00

    A mineral pressed bronzing powder infused with antioxidants, this bronzer adds warmth and natural contour for a sun-kissed glow all year round.

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  • Brow Gel 4.5g – a8e24e69f07c9427076122b065eedbfe-image_aee08e7a-64d3-4166-b425-ae2f625aa2c3

    Brow Gel 4.5g

    £28.00

    Fluff, groom, and set brows with this antioxidant-rich, clear eyebrow gel, for a flexible and longwearing hold without stiffening or flaking.

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  • Brow Quad 4.1g – 64969c0829a7ccafddc39d1b65146ead-image_34756af5-54af-481a-9f8c-89f14ce782e9Brow Quad 4.1g – gloskinbeauty-26-brow-quad_ce9f60e0-2470-4cc4-a4ed-f8e5e279d464

    Brow Quad 4.1g

    £38.00

    Fill, shape, highlight, and set eyebrows with this 4-in-1 eyebrow quad featuring two brow powder shades, a cream highlighter, and brow wax.

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  • Sale! Clear Skin Hydration Duo - Travel Size – pdp_hero_clear_skin_hydration_duoClear Skin Hydration Duo - Travel Size – bha-clarifying-gel-moisturizer-b_as-1500x1500_2

    Clear Skin Hydration Duo – Travel Size

    Original price was: £46.00.Current price is: £36.80.

    Save 33% on this travel-size breakout-targeting, skin-clearing moisturizer duo, powered by a microbiome-balancing complex, for refined, strengthened, hydrated skin while on the go.*Excluded from promotions

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  • Contour Kit – 512a471998ccfa6858064e9b4636701e-image_eec808e2-54d2-4108-a136-cd4fac254dddContour Kit – contour-kit-glo-skin-beauty-alt-2_30745e46-80af-4af3-a3d0-7a55c6ed4f57

    Contour Kit

    £46.00

    Define and add dimension with this longwearing mineral powder contouring palette. Featuring two matte and two shimmer shades, build, blend, and customize your contour and highlight for endless effects.

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  • Sale! Authentic Beauty Concept Cool Glow Cleanser for neutralising undesired tonesAuthentic Beauty Concept Cool Glow Cleanser for neutralising undesired tones

    Cool Glow Cleanser

    Original price was: £28.60.Current price is: £24.00.

    Free from sulfate surfactants & silicones
    It’s a nourishing cleanser with violet sweet potato extracts that neutralise unwanted yellow tones
    Low sensitising purple pigments neutralise unwanted yellow tones and enhance the hair’s natural highlights for a refreshed, radiant glow.
    Sweet Potato Extract is often used as soothing and conditioning agents. Purple sweet potatoes are high in anthocyanins, which are antioxidants known to reduce inflammation. Its extract is violet and often used as natural food colourant.

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  • Cream Glaze Crayon – pdp_hero_cream_glaze_crayon_3f0a889e-6606-460c-a209-8f7d9844cb50Cream Glaze Crayon – f50fe231b02f01c4dab217cc86896b81-image_573fa3fc-faeb-483d-ad87-c1aa48340595

    Cream Glaze Crayon

    £28.00

    High-shine lip crayon with intense saturation and impressive staying power, this antioxidant-rich cream soothes and protects lips, delivering an effortless glazed finish.

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  • Cream Stay Shadow Stick – d709cd5201f3287384c45c0e78832613-image_9b1a9c5d-f462-48f6-9f41-5ac7be1d1722Cream Stay Shadow Stick – csss-stlye-2_564aa37e-bfe2-4a7e-8b3e-59ed6b1b2840

    Cream Stay Shadow Stick

    £28.00

    Build and blend with three mineral eyeshadow palettes, each containing eight velvety-smooth, talc-free, antioxidant-rich vibrant mattes and metallics for all-day wear.

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