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  • Sale! Amplify Cleanser – ABC-Amplify-Cleanser-300ml-square-e1714732329192Authentic Beauty Concept Amplify Cleanser and conditioner with bubbles

    Authentic Beauty Concept Amplify Cleanser 300ml – Volumising Shampoo for Fine Hair

    Original price was: £30.00.Current price is: £21.00.

    A lightweight, vegan shampoo that boosts volume and body for fine hair. Infused with green tea and lime extracts, it strengthens, adds shine, and leaves hair soft, full, and manageable

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  • Sale! 42367116 1Authentic Beauty Concept Amplify Cleanser and conditioner with bubbles

    Authentic Beauty Concept Amplify Cleanser 50 ml

    Original price was: £8.00.Current price is: £5.00.

    Free from sulfate surfactants & parabens
    It’s a lightweight cleanser that adds volume & boosts body for fuller hair feel
    It boosts body, volume and leaves the hair soft, yet manageable with a fuller hair feel

    Green tea leaf extract (Camellia Sinensis leaf extract) is well known as an antioxidant. It helps to boost volume inside the Amplify Cleanser.

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  • NEW Sale! gemini generated image fthzpxfthzpxfthzabc amplify duo before and after2

    Authentic Beauty Concept Amplify Duo – Cleanser 300ml & Foam Conditioner 200ml for Fine Hair

    Original price was: £60.00.Current price is: £45.00.

    Volumise and weightlessly hydrate fine hair with this clean beauty power couple. Featuring the Amplify Cleanser (300ml) and the Amplify Foam Conditioner (200ml), this premium duo boosts body, adds natural shine, and leaves hair feeling full and bouncy.


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  • Sale! Authentic Beauty Concept Hydrate Cleanser – Moisturising Shampoo for Normal to Dry Hair, Vegan & Sulfate-Free, 250mlHydrate Limited Edition Set – ABC-Hydrate-cleanse-and-condition-features-e1714725059756

    Authentic Beauty Concept Hydrate Cleanser – Moisturising Shampoo for Normal to Dry Hair, Vegan & Sulfate-Free, 250ml

    Original price was: £30.00.Current price is: £21.00.

    Restore moisture, elasticity, and bounce to your hair with the Authentic Beauty Concept Hydrate Cleanser. Vegan, free from sulfates, parabens, and silicones, this gentle transparent shampoo cleanses without stripping, leaving hair soft, hydrated, and manageable.

    Bundle Offers:

    • Buy 2 items, get 10% off

    • Buy 3 or more, get 15% off

    • Free shipping on orders over £45

    • Free gift with every order

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  • Sale! ghd Chronos Max Hair Straightener – 5056668008754-e1738587075366ghd Chronos Hair Straightener – ghd-chronos-styler-black-1

    ghd Chronos 26mm Hair Straighteners – HD Motion-Responsive™ Ceramic Plates, Professional Styling, Black or White

    Original price was: £299.00.Current price is: £269.00.

    Transform your styling routine with the ghd Chronos 26mm Hair Straighteners, featuring HD motion-responsive™ technology for ultra-fast, personalised styling that works with every movement. Designed for all hair types, these professional ceramic straighteners deliver sleek, smooth, and glossy styles in one pass, every time.

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  • Sale! ghd Chronos Max Hair Straightener – 5056668008754-e1738587075366ghd Chronos Max Hair Straightener – 5056668008198_6

    ghd Chronos Max Hair Straightenerghd Chronos Max Hair Straighteners – 43mm Wide Plates, HD Motion-Responsive™, Salon-Quality Styling, Black or White, £249

    Original price was: £299.00.Current price is: £279.00.

    The ghd Chronos Max 43mm Hair Straightener delivers fast, salon-quality results on long, thick, or curly hair. Featuring HD motion-responsive™ technology, 43mm wide ceramic plates, and the optimum 185°C styling temperature, it smooths, straightens, and adds shine with up to 3x faster results and 2x more breakage protection.

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  • Sale! ghd Max Styler – ghd-max-styler-p30163-26735_image-1ghd Max Styler – ghd-max-styler-box

    ghd Max Styler

    Original price was: £209.00.Current price is: £170.00.

    A wide-plate styler with dual-zone technology for consistent heat distribution, perfect for long, thick or curly hair.
    Style long, thick or curly hair in half the time* with the new ghd max styler – featuring 70% larger plates** to ensure perfectly sleek results from root to tip.

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  • Sale! pdp galleryimage no1 mini662 pdp galleryimage mini 9 global

    ghd Mini Slim Hair Straightener | Precision Styling for Short Hair, Fringes & Bobs

    Original price was: £169.00.Current price is: £159.00.

    Master short hair, precision fringes, and defined curls with the GHD Mini Slim Hair Straightener. Featuring 40% slimmer plates and advanced Dual-zone™ technology, this professional styler gives you ultimate control for sleek, shiny, salon-quality results—even on the shortest of styles.

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  • NEW Sale! 778 plp primaryimage 1 global777 primary image 1 global

    GHD Sculpt Interactive Hair Straightener (26mm Plate) | Professional No Heat Damage Flat Iron Black or White

    Original price was: £369.00.Current price is: £320.00.

    Meet the future of styling. The GHD Sculpt Interactive Hair Straightener is GHD’s first AI-powered professional flat iron engineered to deliver perfect styles with zero heat damage. Featuring groundbreaking Heat-Adapt technology, this premium 26mm styler reads your hair type, speed, and styling angle in real time to personalize the heat. Get up to 90% more shine, 2.5x less frizz, and 5x faster styling. Whether you want a sleek, bone-straight look or sculpted beach waves, the GHD Sculpt guarantees effortless, guilt-free styling every single day.

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  • Sale! 5056668014366 015056668014366 02

    ghd Speed Curly Hair Diffuser, Black

    Original price was: £30.00.Current price is: £28.00.

    Bring out the best in your curls with the ghd professional curly hair diffuser. Designed to enhance natural curl definition and speed up drying without compromising hair health. Its ultra-fine airflow and optimised prong design work together to gently dry and shape your curls, giving them bounce, body, and brilliant definition. Fully compatible with the ghd Speed hair dryer, the curly hair diffuser hair dryer attachment is your new go-to for enhancing your already gorgeous curls.

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  • Sale! 5056668021937 015056668021937 06

    ghd Speed Ionic Hair Dryer – Ultra-Fast Professional Blow Dryer (Black or White)

    Original price was: £299.00.Current price is: £269.00.

    Experience the next generation of blow drying with the ghd Speed ionic hair dryer. Designed with advanced ghd halo™ dual-airflow technology, this professional styling tool delivers ultra-fast drying with powerful yet controlled airflow for smooth, shiny results – without extreme heat.

    Available in black or white.

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  • Sale! 42367369 142367369 3

    Hydrate Cleanser Mini 50ml

    Original price was: £8.00.Current price is: £5.00.

    Free from sulfate surfactants, parabens & silicones
    It’s a transparent cleanser that moisturizes normal to dry or curly hair
    It moisturises normal to dry or curly hair and brings back elasticity and bounce

    Sodium C14-16 Olefin Sulfonate is the substitute for sulfates and cleanses the hair while providing a rich, caring foam.

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