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  • Sale! Amplify ConditionerAuthentic Beauty Concept Amplify Cleanser and conditioner with bubbles

    Amplify Conditioner

    Original price was: £33.35.Current price is: £24.00.

    Free from parabens & silicones
    It’s a lightweight gel conditioner that boosts volume & body for a thicker hair feel
    It leaves the hair manageable, boosts body and volume for a thicker hair feel

    Hydroxyethylcellulose, a gelling and thickening agent, supports the lightweight, transparent gel consistency.

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  • NEW Sale! screenshot 2025 09 05 at 17.41.44screenshot 2025 09 05 at 17.19.42

    Amplify Limited Edition Gift Set 2025

    Original price was: £60.15.Current price is: £55.00.

    Discover the new Authentic Beauty Concept Limited Edition Set for 2025

    Premium gift tin box with a vibrant design by WOUF, featuring Amplify Cleanser, Conditioner duo & Scrunchie

    The set contains

    1x Authentic Beauty Concept Amplify Cleanser 300 ml and

    1x Authentic Beauty Concept Amplify Conditioner 250 ml.

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  • Sale! Authentic Beauty Concept Amplify Spray ConditionerAuthentic Beauty Concept Amplify Scent

    Amplify Spray Conditioner

    Original price was: £34.40.Current price is: £28.00.

    Free from parabens & silicones
    It’s a lightweight leave-in spray conditioner that detangles fine hair
    It moisturises and detangles fine hair on a daily basis
    The formula with Panthenol and rice extract brings the hair back to an optimal moisture level.

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  • Angled Definer Brush #302 – pdp_hero_302_angled_definer_1_9b9096ed-1d23-4cfa-b805-a264af4128cb

    Angled Definer Brush #302

    £26.00

    A versatile Angled Definer eye makeup brush, perfect for applying and blending cream and powder eyeshadow.

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  • Sale! nour condblondme bond repair nourishing conditioner 250110

    BLONDME Bond Repair Nourishing Conditioner 250ml

    Original price was: £22.95.Current price is: £18.00.
    • Bond repair nourishing conditioner – helps to nourish and detangle the hair
    • Smooths the hair surface – for silky soft results
    • Helps seal and smooth the surface of porous hair – reduces frizz
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  • Sale! nour maskBLONDME Bond Repair Nourishing Mask 200ml – blondme-bondfinity-deep-repair-mask___250128-2

    BLONDME Bond Repair Nourishing Mask 200ml

    Original price was: £22.45.Current price is: £18.00.

    Repairs damage equivalent to two lightening services in one use, hydrates deeply and enhances manageability. Leaves blonde hair soft, smooth and with a radiant shine.

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  • Sale! BLONDME Bond Repair Purple Conditioner 250ml – Purple-Conditionerblondme bond repair purple spray conditioner 250110 (1)

    BLONDME Bond Repair Purple Conditioner 250ml

    Original price was: £22.95.Current price is: £22.00.

    This product smooths hair and combats frizz while making detangling and styling effortless. It enhances brilliant shine and neutralises yellow undertones for a radiant, polished look.

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  • Sale! purple maskblondme bond repair purple mask 250128 (1)

    BLONDME Bond Repair Purple Mask 200ml

    Original price was: £24.45.Current price is: £20.00.

    Achieve a cool, bright blonde with this bond-repairing, anti-brass formula. It neutralises yellow tones, strengthens and deeply nourishes hair for softness and shine, while taming frizz for a sleek, salon-perfect finish. Vegan and sulfate-free, it keeps your blonde vibrant and healthy.

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  • Sale! purple spray condblondme bond repair purple spray conditioner 250110

    BLONDME Bond Repair Purple Spray Conditioner 150ml

    Original price was: £22.95.Current price is: £22.00.

    Bring a silver shine to your blond, while eliminating unwanted tones and making it easier to detangle your hair. Bond Repair Purple Spray Conditioner is a pigmented leave-in treatment that removes warmth or yellow undertones in cool or polar blondes. It facilitates detangling, improving combability, and it adds a silver shine to the hair.

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  • Sale! repair maskBLONDME Bondfinity Deep Repair Mask 200ml – blondme-bondfinity-deep-repair-mask___250128

    BLONDME Bondfinity Deep Repair Mask 200ml

    Original price was: £24.45.Current price is: £24.00.

    The BLONDME BondFinity Mask repairs and strengthens damaged blonde hair, rebuilding inner bonds with BondFinity Technology. It deeply nourishes, reduces breakage, and enhances softness, shine, and elasticity. This hydrating treatment smooths and detangles for easy manageability. Use 1-2 times weekly after BLONDME BondFinity Shampoo and follow with BLONDME BondFinity Leave-In Treatment for maximum repair and protection

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  • Eye Base Brush #301 – pdp_hero_301_eye_base

    Eye Base Brush #301

    £28.00

    Your go-to Eye Base brush, it’s perfect for creating precision placement of eyeshadow across the lid.

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  • Sale! Flat-top Kabuki Brush #105 – pdp_hero_105_flat-top-kabuki

    Flat-top Kabuki Brush #105

    Original price was: £40.00.Current price is: £35.00.

    Buff, blend, and stipple any foundation formulation with this best-selling Flat-top Kabuki brush.

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  • Flat-top Kabuki Traveller Brush #106 – pdp_hero_106_flat_top_kabuki_traveller

    Flat-top Kabuki Traveller Brush #106

    £39.00

    A travel-size version of our best-selling Flat-top Kabuki brush, perfect for on-the-go touch ups.

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  • Full Cover Camouflage Brush #110 – pdp_hero_110_full_coverage_camouflage

    Full Cover Camouflage Brush #110

    £30.00

    Maximum coverage with an invisible finish, achieve perfect precision and flawless blending with this Full Coverage Camouflage brush.

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  • Sale! authentic beauty concept Glow Conditioner for coloured hairauthentic beauty concept Glow Conditioner for coloured hair in shower

    Glow Conditioner

    Original price was: £33.35.Current price is: £26.00.

    Free from parabens & silicones
    It’s a conditioner that preserves the colour and helps to moisturize the coloured hair
    It preserves the colour and moisturises the coloured hair
    Glow Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
    Glyceryl Stearate adds a soft and smooth product appearance.

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  • Sale! screenshot 2025 09 05 at 17.19.14screenshot 2025 09 05 at 17.19.42

    Glow Limited Edition Gift Set

    Original price was: £60.15.Current price is: £52.00.

    Discover the new Authentic Beauty Concept Gift Set. 

    Premium gift tin box with a vibrant design by WOUF, featuring Glow Cleanser, Conditioner duo & Scrunchie.

    The set contains

    1x Authentic Beauty Concept Glow Cleanser 300 ml and

    1x Authentic Beauty Concept Glow Conditioner 250 ml.

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