Hydrating Primer
£44.00Oil-Free Tinted Primer Shade Finder Sample Card
Sign Up for Offers
Showing 97–112 of 167 results




Effortlessly lightweight, this illuminating makeup primer imparts instant radiance while brightening, color-correcting, and smoothing skin with vitamin C and squalane for more even, glowing skin and extended makeup weartime.


A colour-safe clarifying shampoo formulated with K18PEPTIDE™.
A colour-safe clarifying shampoo with skincare-inspired ingredients + microdosed with the patented K18PEPTIDEâ„¢ to nourish hair while removing buildup for a clean, healthy hair canvas.


Separate, lengthen, and define eyelashes with this mineral mascara, infused with lash-strengthening vitamin B5 and conditioners.

For fuller, thicker eyelashes, this 3-in-1 lash conditioner and primer boosts lash volume while perfectly prepping them for optimal mascara application and extended wear time.




Creamy, longwearing, richly pigmented lip colour.


From cat eyes to winged liner effects, create effortless high-definition eyes with this semi-gloss liquid eyeliner in ink black.

Set your look to last all day, with extended shine control and a blurring effect on fine lines and wrinkles with this talc-free, mineral matte finishing powder.


Lock in your look all day long with this luxurious loose setting powder, infused with diamond powder, for a flawless finish and luminous glow.

For flawless application every time, our best-selling Makeup Blender Sponge will be your new favorite tool, now with a travel case, perfect for touch-ups on the go.


Weightless and instantly mattifying, this shine-controlling makeup primer preps and balances skin with niacinamide and caffeine, creating a velvet matte finish, for smooth foundation application and extended weartime.


Enhance your self-care routine with the luxurious Authentic Beauty Concept Memento Candles. Crafted with vegan soy wax, these candles are perfect for relaxation, mindfulness, and creating a calming home ambience.
Available in five indulgent scents.
Light up and unwind with the soothing scents of Authentic Beauty Concept.


A luxurious multi-purpose hair and skin oil designed to deeply nourish while delivering glass-like shine and heat protection up to 230°C. Formulated with Cacay Oil and Babassu Oil, this fast-absorbing oil softens hair, hydrates skin and leaves a radiant holiday-inspired fragrance. Perfect for medium to coarse hair textures seeking silky smoothness and deep nourishment.
No products in the basket.
We use cookies and similar technologies to improve your experience on our website. With your consent, we may process data such as browsing behaviour or unique identifiers. If you choose not to consent, or withdraw your consent, some features may not work as expected.