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  • Angled Complexion Brush #108 – pdp_hero_108_angled_complexion_0a2e3fde-d473-4e94-85ca-20cccf451068

    Angled Complexion Brush #108

    £40.00

    For precise, buildable coverage from every angle, this Angled Complexion brush is a makeup kit must-have.

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  • Angled Definer Brush #302 – pdp_hero_302_angled_definer_1_9b9096ed-1d23-4cfa-b805-a264af4128cb

    Angled Definer Brush #302

    £26.00

    A versatile Angled Definer eye makeup brush, perfect for applying and blending cream and powder eyeshadow.

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  • Sale! 3132368 abc season of gifting 202642458 4x5abc season of gifting bag 1

    Authentic Beauty Concept Glow Gift Set – Limited Edition Christmas 2026 Haircare Set & Designer Barrel Bag

    Original price was: £62.00.Current price is: £55.00.

    Illuminate colour-treated hair this festive season with the Limited Edition Authentic Beauty Concept Glow Gift Set. Designed to preserve vibrancy, boost moisture, and enhance shine, this luxury 3-piece collection features a full-sized Glow Cleanser (300ml), Glow Conditioner (250ml), and travel-friendly Glow Spray Serum (50ml) with UV protection. Presented in an exclusive, versatile barrel bag co-created with Camille Razat in the trending Cocoa Powder shade, it makes the ultimate luxury Christmas gift or self-care treat.

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  • Sale! authentic beauty concept Glow Mask for coloured hairauthentic beauty concept Glow Mask for coloured hair

    Authentic Beauty Concept Glow Mask 250ml – Colour Protecting Hair Conditioner Treatment

    Original price was: £45.00.Current price is: £32.00.

    A vegan, lightweight hair mask that preserves colour, nourishes hair, and smooths flyaways. Free from sulfates, parabens, and silicones, it keeps coloured hair vibrant, soft, and manageable from root to tip.

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  • Sale! Glow Spray Serum – authentic-beauty-concept-glow-spray-serum-200ml-3Glow Spray Serum – authentic-beauty-concept-glow-spray-serum-200ml-1

    Authentic Beauty Concept Glow Spray Serum – Coloured Hair, UV & Heat Protection, 200ml

    Original price was: £45.00.Current price is: £34.00.

    Protect and enhance the shine of your colour-treated hair with the Authentic Beauty Concept Glow Spray Serum. Sprayable, vegan, and free from parabens and silicones, it preserves colour, provides heat protection up to 230°C, and shields against UV and pollution, leaving hair soft, radiant, and vibrant.

    Bundle Offers:

    • Buy 2 items, get 10% off

    • Buy 3 or more, get 15% off

    • Free shipping on orders over £45

    • Free gift with every order

    • Price match guarantee

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  • Sale! screenshot 2026 09 03 at 12.09.27

    Authentic Beauty Concept Hydrate Gift Set – Limited Edition Christmas 2026 Haircare Set & Designer Barrel Bag

    Original price was: £62.00.Current price is: £55.00.

    Deeply moisturise dry or normal hair this festive season with the Limited Edition Authentic Beauty Concept Hydrate Gift Set. Formulated to restore elasticity, bounce, and healthy shine, this luxury 3-piece collection features a full-sized Hydrate Cleanser (300ml), Hydrate Conditioner (250ml), and a versatile Hand & Hair Light Cream (30ml). Housed in an exclusive Cocoa Powder barrel bag co-created with Camille Razat, it offers the ultimate hydrating treat or Christmas gift.

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  • Sale! Hydrate Intense Treatment – ABC-Hydrate-intence-cropHydrate Intense Treatment – ABC_Sep22_Hyd_Intense_TRT_027png_600x

    Authentic Beauty Concept Hydrate Intense Treatment – Deeply Hydrating Hair Mask, 200ml

    Original price was: £45.00.Current price is: £32.00.

    Revitalise and deeply hydrate hair with the Authentic Beauty Concept Hydrate Intense Treatment. Vegan, free from parabens, silicones, and mineral oils, this luxurious hair mask restores moisture, manageability, and natural shine, leaving hair soft, nourished, and healthy.

    Bundle Offers:

    • Buy 2 items, get 10% off

    • Buy 3 or more, get 15% off

    • Free shipping on orders over £45

    • Free gift with every order

    • Price match guarantee

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  • Sale! Hydrate Lotion – ABC-Hydrate-lotionHydrate Lotion – ABC-Hydrate-lotion-features

    Authentic Beauty Concept Hydrate Lotion – Frizz Control & Blow-Dry Protection, 150ml

    Original price was: £35.00.Current price is: £27.00.

    Control frizz and protect hair from heat with the Authentic Beauty Concept Hydrate Lotion. Vegan, paraben- and silicone-free, this lightweight moisturising lotion leaves hair supple, manageable, and nourished, while offering blow-dry protection up to 230°C.

    Bundle Offers:

    • Buy 2 items, get 10% off

    • Buy 3 or more, get 15% off

    • Free shipping on orders over £45

    • Free gift with every order

    • Price match guarantee

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  • Sale! Authentic Beauty Concept Hydrate Mask 200ml – Intense Moisturising Treatment for Dry & Curly Hair

    Authentic Beauty Concept Hydrate Mask 200ml – Intense Moisturising Treatment for Dry & Curly Hair

    Original price was: £45.00.Current price is: £32.00.

    Deeply hydrate, detangle, and restore elasticity with the Authentic Beauty Concept Hydrate Mask. Lightweight yet intensely nourishing, this vegan, paraben- and silicone-free mask brings bounce, shine, and manageability to normal, dry, or curly hair.

    Bundle & Savings: Buy 2 get 10% off, Buy 3 get 15% off. Free shipping over £45 and a free gift with every order. Price match guarantee

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  • Sale! 42366980 142366980 3

    Authentic Beauty Concept Hydrate Mask 30ml

    Original price was: £8.00.Current price is: £5.00.

    Free from parabens & silicones
    It’s an intense, yet lightweight treatment mask
    The intense, yet lightweight treatment moisturises normal to dry or curly hair and brings back elasticity & bounciness and shine
    Behenoyl PG-Trimonium Chloride detangles the hair.

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  • Sale! Hydrate Smoothing Serum – Hydrate-smoothing-serum

    Authentic Beauty Concept Hydrate Smoothing Serum – Frizz Control & Deep Hydration, 100ml

    Original price was: £46.55.Current price is: £34.00.

    Achieve smooth, frizz-free, and hydrated hair with the Authentic Beauty Concept Hydrate Smoothing Serum. Vegan, water-based, and free from parabens, silicones, and mineral oils, this serum tames frizz, nourishes strands, and delivers silky softness for a radiant, healthy look.

    Bundle Offers:

    • Buy 2 items, get 10% off

    • Buy 3 or more, get 15% off

    • Free shipping on orders over £45

    • Free gift with every order

    • Price match guarantee

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  • Sale! Hydrating Jelly Mask – ABC-Hydrating-Jelly-Mask-200mlHydrating Jelly Mask – ABC-Hydrating_Jelly_Mask-819x1024-1

    Authentic Beauty Concept Hydrating Jelly Mask 200ml – Lightweight Moisturising Hair & Scalp Mask

    Original price was: £45.00.Current price is: £32.00.

    A vegan hair and scalp mask that deeply moisturises, enhances shine, and defines curls. Infused with Spirulina and Aloe Vera, it protects hair against external aggressors while keeping hair soft, supple, and healthy. Can also be used as a leave-in on wet hair.

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  • NEW Sale! screenshot 2026 09 03 at 12.34.16authentic beauty concept hydration style discovery kit

    Authentic Beauty Concept Hydration & Style Discovery Kit – Travel Hair Care Set & Beauty Bag

    Original price was: £27.00.Current price is: £10.00.

    Revitalize dry, wavy, or textured hair with the Authentic Beauty Concept Hydration & Style Discovery Kit. Formulated to restore elasticity, deep hydration, and voluminous style, this premium mini value set includes a Hydrate Cleanser (50ml), intensive Hydrate Mask (30ml), and heat-protecting Cosmic Blow-Dry Jelly (30ml). Packaged in a chic, travel-ready pouch, it is the perfect trial kit, travel companion, or luxury gift.

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  • Sale! Authentic Beauty Concept - Indulging Fluuid OilAuthentic Beauty Concept - Indulging Fluuid Oil

    Authentic Beauty Concept Indulging Fluid Oil 100ml – Lightweight Hair Oil for Shine, Frizz Control & Heat Protection

    Original price was: £46.57.Current price is: £45.00.

    A lightweight multi-purpose hair oil that smooths frizz, seals split ends and adds brilliant shine. This fast-absorbing formula protects hair during blow-drying while leaving it soft, smooth and glossy without feeling greasy.

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  • NEW Sale! image 10 09 2026 at 18.01image 10 09 2026 at 18.00 (1)

    Authentic Beauty Concept Memento Hair & Senses Set (2026 Limited Edition) – Head-Spa Ritual Set

    Original price was: £121.00.Current price is: £90.00.

    Bring the relaxing salon head-spa ritual home with the Authentic Beauty Concept Memento Hair & Senses Set (2026 Limited Edition). Featuring the best-selling Hydrate Cleanser and Hydrate Mask, the new Beautifying Rich Oil, and a exclusive Jade Stone Massage Comb, this vegan, silicone-free gift set comes housed in a puffy Cocoa Powder cosmetic clutch made from recycled materials. Extremely limited stock available (RRP £121.50).

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