For 10% off first order use WELCOME10
Showing 1–16 of 19 results
Free from parabens & silicones
It’s a lightweight gel conditioner that boosts volume & body for a thicker hair feel
It leaves the hair manageable, boosts body and volume for a thicker hair feel
Hydroxyethylcellulose, a gelling and thickening agent, supports the lightweight, transparent gel consistency.
Discover the new Authentic Beauty Concept Limited Edition Set for 2025
Premium gift tin box with a vibrant design by WOUF, featuring Amplify Cleanser, Conditioner duo & Scrunchie
The set contains
1x Authentic Beauty Concept Amplify Cleanser 300 ml and
1x Authentic Beauty Concept Amplify Conditioner 250 ml.
Free from parabens & silicones
It’s a lightweight leave-in spray conditioner that detangles fine hair
It moisturises and detangles fine hair on a daily basis
The formula with Panthenol and rice extract brings the hair back to an optimal moisture level.
Formerly Clear Skin Cleanser. Power up your cleanse with this 2% salicylic acid clarifying cleanser. Treating and preventing breakouts, this exfoliating, smoothing cleanser delivers a balancing, daily complexion detox.
Biodegradable, micellar water-based gentle makeup remover wipes to cleanse and purify skin, loaded with antioxidant skincare benefits to refresh and replenish.
Free from parabens & silicones
It’s a conditioner that preserves the colour and helps to moisturize the coloured hair
It preserves the colour and moisturises the coloured hair
Glow Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
Glyceryl Stearate adds a soft and smooth product appearance.
Discover the new Authentic Beauty Concept Gift Set.Â
Premium gift tin box with a vibrant design by WOUF, featuring Glow Cleanser, Conditioner duo & Scrunchie.
The set contains
1x Authentic Beauty Concept Glow Cleanser 300 ml and
1x Authentic Beauty Concept Glow Conditioner 250 ml.
Formerly Glycolic Resurfacing Cleanser. Power up your exfoliation with a 10% glycolic acid resurfacing cleanser. Targeting texture, dullness, clogged pores, and uneven skin tone, kick-start your glow with this smoothing, refining gel cleanser.
Formerly Hydrating Gel Cleanser. Sulfate-free foaming gel cleanser removes makeup and other impurities, resetting skin’s balance for a hydrating and brightening refresh.
Free from parabens & silicones
It’s a conditioner that moisturizes normal to dry or curly hair
It moisturises normal to dry or curly hair and brings back elasticity & bounciness
Hydrate Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
Allow the daily luxury to enjoy healthy looking hair.
Discover the new Authentic Beauty Concept Limited Edition Set for 2025
Premium gift tin box with a vibrant design by WOUF, featuring Hydrate Cleanser, Conditioner duo & Scrunchie
The set contains
1x Authentic Beauty Concept Hydrate Cleanser 300 ml and
1x Authentic Beauty Concept Hydrate Conditioner 250 ml.
Free from parabens & silicones
It’s a moisturising lotion that helps fight frizz and leaves the hair supple & manageable
It helps fight frizz and leaves the hair supple & manageable while it protects the hair from blow-dry damage and improves the combability
Phenoxyethanol is often used for pharmaceuticals and cosmetics and is a well established alternative for parabens.
Free from parabens & silicones
It’s a leave-in spray conditioner that moisturises
It moisturises normal to dry or curly hair and brings back elasticity & bounciness
The formula with Panthenol adds shine while it helps to detangle.
Smoothing conditioner detangles + protects from daily damage
A nourishing, protective conditioner that helps shield hair from daily damage to help maintain hair health and improve smoothness and shine. Engineered to weightlessly soften and detangle while the K18PEPTIDEâ„¢ helps replenish hair during washing.
Refine, exfoliate, and repair as you cleanse, with this creamy cleanser, powered by anti-aging plant stem cells, papaya enzymes, and potent peptides, for a smoother start to your skincare ritual.
Free from parabens & silicones
It’s a conditioner for damaged hair that strengthens the hair fibre & seals the cuticle
It strengthens the hair fibre and seals the cuticle
Replenish Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.
The non-overburdening formula with Panthenol leaves the hair soft, shiny and manageable.
Enhancing Water
1 × £28.00 Amplify Spray Conditioner
1 × £28.00 
Hydra-Bright AHA Glow Mask
1 × £54.40 
Bronze 9.9g
2 × £48.00 
Beta-Clarity Clear Complexion Pads
3 × £36.80 
Phyto-Calm Enzyme Mask 60 ml
1 × £43.20 
Gentle Cream Cleanser 200 ml
1 × £43.20 
Angled Definer Brush #302
1 × £26.00 
Oil Free SPF 40+ 50 ml
1 × £48.00 
All Rounder Paddle Brush
1 × £20.00 
Crease Shader Brush #305
1 × £26.00 
Dual Fiber Cheek- Limited Edition
1 × £28.00 
Crayon Sharpener
1 × £12.00 
Hydra-Bright Eye Cream
1 × £43.20 Glow Limited Edition Gift Set
1 × £52.00 
Bio-Renew EGF Eye Cream
1 × £100.00 Amplify Limited Edition Gift Set 2025
1 × £55.00 
Powder Blush Brush #202
1 × £38.00 
ghd chronos curve max wand
1 × £179.00 
ghd chronos curve grand tong
1 × £179.00 
Beta-Clarity Pro 5 Liquid Exfoliant 60 ml
2 × £49.60 Amplify Conditioner
1 × £24.00 
C-Shield Anti-Pollution Drops 30 ml
1 × £99.00 Subtotal: £1,431.60
We use cookies and similar technologies to improve your experience on our website. With your consent, we may process data such as browsing behaviour or unique identifiers. If you choose not to consent, or withdraw your consent, some features may not work as expected.
